How to improve your personal brand

Amazon CEO and founder Jeff Bezos once said, "Your brand is what people say about you when you are not in the room." It's how you present your unique set of skills, knowledge and talent in a way that's sure to catch the eye of a hiring manager or recruiter.

There are many factors that come into play when one thinks of how others view us, but they all come down to being the best version of yourself while remaining modest and honest to who you are.

Here are some ways to improve your personal brand: 

Build your social media profiles

Make sure that you are posting valuable and interesting content on social networking sites, especially via LinkedIn. This gives a unique insight into your thoughts, capabilities and how you see the world.

Make Connections

Strategic relationships are critical to being introduced to the right people and create associations that build your credibility and reach.

Professional affiliations

Having the right professional affiliations in place shows that you are committed to your career and the professional expectations that come with it. They are also a kind of 'stamp of approval' that helps show credibility.

Be yourself

Show your uniqueness, don't try to be someone else. People can see through facades and makes them wonder about who you really are and puts your credibility into question. It will also make you unhappy - it gets tiring trying to portray someone else 24/7.

Never stop improving your skills

You are never too old to learn and there is always something new to learn. Do courses, further your skills and read as much as you can. Nurture your curiosity and intrigue.

Keep up to date

This will help you to keep in touch with what is happening in the world, important trends and new ideas. Not only do they give you great conversation points, it's all part of learning more and staying current. Be engaged with the world that you live in, today. 

If you have a good personal brand or need some help improving on what you already have callEAW today: 011 793 6780.